News

TORONTO, Canada, September 20, 2016 – 360 Leads® (360leads.com) announced the launch of its B2B demand generation service focused on customer win-back and retention. The service, being offered in Canada, the United States and Australia, aims to maximize customer lifetime value and proactively address customer churn.

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DIRECT MARKETING MAGAZINE, August, 2016 – Twelve-million, one-hundred thousand results, to be exact. That’s how many direct hits on sales culture best practices come up on Google in less than one second. It seems there are loads of solutions to the age-old problem of how to get sales people to sell more.

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DIRECT MARKETING MAGAZINE, July, 2016 – “The demand has been so strong for our new launch products, there’s no question we could’ve sold more,” said Kurt McNeil, General Motors’ vice president of Sales Operations. According to GM, its retail sales are up more than 1 percent and GM retail share is up 0.6 percentage points, the largest retail share increase of any full-line automaker. Their all-new Chevy Malibu continues to gain share in a very competitive segment, with retail share doubling to more than 10 percent year to date.

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TORONTO, Canada, August 12, 2016 – Clever Samurai Marketing Communications (cleversamurai.com) has launched a new national advertising campaign for data centre giant Q9 Networks (q9.com), ‘Make Your Business Thrive’. The campaign will primarily be a combination of digital marketing and direct marketing and will focus on acquiring new customers for Q9’s co-location, managed hosting and private cloud services.

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TORONTO, Canada, May 2, 2016 – Clever Samurai Marketing Communications (cleversamurai.com) creative team of Adam McDade and Emmanuel Torres have won bronze in the print category at the 2016 Cannes Young Lions competition.

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